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Setting Up Custom HTML Tags in Popups

Sometimes, you may not want all clicks on a popup to be tracked by e-Marketer as clicks. If you want to set up a popup so that only clicks on a certain area are considered clicks for analytics purposes, use the following code.

Note: this is valid for popup actions (not containers) – if some element in the HTML has an attribute

data-e-marketer-click-target=””, only clicks on this element will be counted as “clicks”



<div data-e-marketer-click-target=””>…</div>

Close popup/html action: